How to Make Your Startup look like a Fortune 500 Company
Everyone loves great design whether they know it or not. At the core, design passively influences decision making which means that your designs can determine your business’s fate. Bold claim? Nope. Think about it like this: you are researching the best CMS software for your sales team and run across a startup that claims to have the best CMS product that has EVER been invented because of its advanced machine learning, AI, and (insert cliche startup tech here). BUT, their website, marketing materials, and branding look like they've hired an intern, blindfolded them, and promoted them to lead designer. Subconsciously, you’ve immediately judged the quality of this startup’s product as soon as you’ve seen how they present themselves through...
